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How to Pick the Best Customer Journey Analytics Platform for Your Needs

Pointillist

More and more marketers and customer experience professionals are now looking for the best customer journey analytics platform to understand and engage with individual customers at a personal level, at scale. But, once you begin to look into customer journey analytics at a deeper level things become much less clear.

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Customer Data Analytics: How to Select the Best Tool for Your Needs

Pointillist

You know you need the right customer data analytics tools to discover customer journeys, understand customer behavior and provide your customers with a better experience. Today, the number of customer data analytics tools are overwhelming. But standing in your way are existing customer data management challenges.

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What is Voice of the Customer? 25 Experts Give Best Practices

Callminer

B2B organizations will want to segment customers by objectives and personas using both explicit (i.e. Even in free text answers to qualitative questions, most text analytics tools struggle to unlock key themes and topics as they rely on more basic keyword analysis. Create an official ‘customer journey map’.

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The CX Technology Stack: 100 Tools for Optimizing Your Brand’s Customer Experience

Liveops

Brainstorm and lay out customer journeys with this free, no-frills canvas-making tool. Go deeper into customer journey mapping with software that not only identifies touchpoints but assigns individuals to be accountable for managing and improving metrics associated with each touchpoint. Google Analytics. Canvanizer.

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Contact Center Technologies 2017: find out what 23 experts say

RichCall

ot CX transformation from contact centers to multichannel, omnichannel, robotics and proactive CX. Evan Kirstel , Social media innovator and B2B marketer. With IoT, presenting a single view of the data becomes easier whether you are a B2B or B2C company. Customer Journey Maps. Al Hopper , cofounder of DoLabSATX.