Remove 2025 Remove Big data Remove Customer Experience Remove SaaS
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Talking Omnichannel But Organised Multi Channel?

Peter Lavers

This change has been complemented by the move to purely digital products in some categories e.g. music downloads, ebooks / enewspapers / emagazines, movie streaming, SaaS. Which brings us to what marketers are now talking about – the omnichannel customer experience. So, is omnichannel just well-connected multi channel?

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Why Access to Customer Data is Essential for Sales Performance

aircall

Our world is driven by data. By 2025, global data is projected to grow to 175 zettabytes. What happens to all this data? For some businesses, they use this customer data to gain unique insights to improve things like sales performance or the customer experience.

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