Talking Omnichannel But Organised Multi Channel?
Peter Lavers
NOVEMBER 16, 2017
This change has been complemented by the move to purely digital products in some categories e.g. music downloads, ebooks / enewspapers / emagazines, movie streaming, SaaS. This has been repeated with mobile devices and to some extent Social, which when added to the traditional routes to market, means that a business has become multi channel.
Let's personalize your content