4 Powerful Rules to Create Employee and Customer Word-of-Mouth Programs That Work
Beyond Philosophy
SEPTEMBER 13, 2016
For instance, a 2009 social media use study by MarketingSherpa found that, among customers, learning about special offers and sales was a prime motivator for consumers to connect with companies through social media. Customer Advocacy Behavior: Personal Brand Connection That is More Than Loyalty, Word-of-Mouth, or Recommendation.
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