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Storytelling to Inspire Business Success

CX Journey

Ten years ago, in 2005, a group of people working in the field of knowledge management across the UK and the USA coined the phrase " narrative leadership." One of the leading lights of this movement was a consultant by the name of Stephen Denning. Image courtesy of Amazon Today I'm pleased to share a guest post by Paul Laughlin.

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Brand matters… now more than ever

C Space

A leader in the consulting world for more than 20 years, Charles has a successful track record of reinventing companies, brands, and experiences through co-creation and collaboration with customers. Companies want to know how to sell more, build more, engage more, list more or position more. Because everyone is a little bit different.

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What Do The Pioneers of Customer Experience See for the Future: And What Should You Do About It?

Beyond Philosophy

If you haven’t already, I suggest you read his book, Clued In: How to Keep Customers Coming Back Again and Again. It appeals to me because it uses a data-driven approach. Carbone says fusion economics enter into an era of virtuality, which understands the elements and role of technology and how to humanize it.

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11 Contact Center Technologies to Boost Customer Satisfaction

TechSee

According to Walker , a customer intelligence consulting firm, by 2020, customer experience will overtake price and product as the key brand differentiator for B2B. This customer-centric focus has resulted in 72% of businesses reporting that their top priority is improving the customer experience, according to Forrester.