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What Are the Best Job Titles for Sales and Business Development?

Andrew Mcfarland

Both positions have unique responsibilities but generally involve qualifying inbound and outbound leads. A business development representative will generate new leads, while a sales rep will follow up on past pitches. They may also upsell existing customers. There are two main types of sales roles: outbound and inbound.

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How to Successfully Implement Customer Journey Analytics – Part 1

Pointillist

What are the quantitative business goals that will influence the journey analytics project e.g., churn, retention, acquisition, cross-sell, upsell, purchase, rate of renewal etc.? Has a journey mapping exercise ever been conducted? Upsell and Cross-sell Revenue Growth. Outbound Sales Call. Build a Team. Churn Rate.

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How to Successfully Implement Customer Journey Analytics

Pointillist

What are the quantitative business goals that will influence the journey analytics project e.g., churn, retention, acquisition, cross-sell, upsell, purchase, rate of renewal etc.? Has a journey mapping exercise ever been conducted? Is your organization already aware of specific pain points and friction in your customers’ journeys?