ClearAction

FEBRUARY 27, 2016

As Marketing departments take a bigger role in customer experience management, a more holistic perspective allows your company rise to the top of the field. Supporting the entire customer lifecycle, for example, is a goal that most Marketing organizations still grapple with. Context is the mantra for making something strategic.

Marketing 98

Marketing Strategic Value Metrics Enterprise 98

ClearAction

FEBRUARY 27, 2016

As Marketing departments are taking a bigger role in customer experience management, a more holistic perspective will allow your company rise to the top of the field. Supporting the entire customer lifecycle, for example, is a goal that most Marketing organizations are still grappling with. Customer Retention Begins with Trust.

Marketing 59

Marketing Strategic Value Metrics Enterprise 59

Education Services Group

JULY 7, 2020

Now, every Customer Success organization should make friends with revenue, whether or not your services have been directly monetized. Tying CS to your company’s strategic growth is the best way to ensure that leadership understands and embraces the company-wide strategic value of CS. By telling them, of course!

Benchmark 52

Benchmark Best practices Strategic Value Surveys 52