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Part 2: The Strategic Role of B2B Customer Support

TeamSupport

In Part 1 of this blog series, we introduced the concept of how to position the investment in customer support as a strategic value aligned to current business practices and target outcomes—based on the whitepaper co-produced by ServiceXRG and TeamSupport. This is the first step in customer retention.

B2B 81
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Part 3: The Strategic Role of B2B Customer Support

TeamSupport

In Part 1 and Part 2 of this blog series based on the whitepaper co-produced by ServiceXRG and TeamSupport, we introduced the concept of how to position the investment in customer support as a strategic value aligned to current business practices and target outcomes, and about the evolving role of B2B customer support.

B2B 89
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5 Ways to Make Marketing More Strategic

ClearAction

As Marketing departments take a bigger role in customer experience management, a more holistic perspective allows your company rise to the top of the field. Supporting the entire customer lifecycle, for example, is a goal that most Marketing organizations still grapple with. Context is the mantra for making something strategic.

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4 Gold CX Metrics for CX Leaders

ClearAction

Right the First Time leads to Freed-up Resources, which reduces Customer Acquisition Costs, Customer Service Value costs, and Customer Retention costs (Customer Health Score), which lead to Margin Expansion.

Metrics 62
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5 Investment Considerations for Customer Success

Amity

You do not want CSMs to be measured on whether they are covering 100% of your customers – this model does not lead to success, as you will sacrifice quality, focus and actions. MRR retention, revenue growth, customer retention, customer wallet share and satisfaction should be a reflection of your team and company’s true success.

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5 Ways to Make Marketing More Strategic

ClearAction

As Marketing departments are taking a bigger role in customer experience management, a more holistic perspective will allow your company rise to the top of the field. Supporting the entire customer lifecycle, for example, is a goal that most Marketing organizations are still grappling with. Customer Retention Begins with Trust.

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Mar 13 – Customer Success Jobs

SmartKarrot

As a Customer Success Manager, you’ll expand the customer base and make doing business with IPC easier. The IPC Customer lifecycle for both new and current Customers is led, managed, and watched after by CSMs. Your success will depend on your capacity to foster client relationships and raise retention.