Remove Benchmark Remove Journey mapping Remove Sales Remove White Paper
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B2B Customer Journey Touchpoints CS Teams Need To Plan For

Totango

Finally, we’ll offer some guidelines on how to structure your B2B customer journey map around key touchpoints and how to use technology to automate an effective touchpoint management strategy. What Are B2B Customer Journey Touchpoints? B2B customer journey touchpoints are occasions when business customers interact with a brand.

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How to kickstart a customer experience program

delighted

Go talk with your customer-facing department leaders (sales, support, customer success, marketing, product, etc.). For a more detailed view, you can go a step further by creating a customer journey map. Is this about a white paper that they read? The best place to start is within your company on the front lines.