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Decoding Customer Sentiment: Beyond Traditional KPIs

Playvox

Rather, public opinion unfolds over time, and it’s expressed in the nuances of language, hidden patterns, and the emotions of people. The meaningful insights from consumer sentiment analysis are an essential component of a customer-centric strategy because they indicate the actions needed for improvement.

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Emotion Analytics is at the Heart of Customer Experience Innovation

TechSee

This customer’s emotions will eventually determine their brand loyalty and likelihood of churning. That’s why monitoring customer emotions is becoming an increasingly important way to improve customer experience. What is emotion analytics? As you’d expect, it’s all about the data.

Analytics 137