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5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

In the United Kingdom, the NCSI portfolio earned a return of 59 percent from April 2007 to June 2011, and the FTSE 100 had a negative return of 6 percent.” In addition, higher levels of customer satisfaction are tied to high levels of positive cash flows with low volatility, and positive earnings surprises. Sources: Digby, James. “50

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Losing Customers Trust is the Worst Penalty VW Will Face

Beyond Philosophy

Banks lied to us, nearly crashing the world economy and causing the Great Recession. I had thought the banking crisis was the pinnacle of organizational stupidity but then last week we hear Volkswagen (VW) lost 30% of their value. Experts posit that these vehicles would emit 10 to 40% more than what shows up on the test.

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Guest Blog: Five important trends impacting customer service today and into 2019

teleopti

Dick Bucci of Pelorus Associates, a market research, consulting, and marketing communications firm that specializes in the contact center industry, dives into 5 trends impacting customer service and which companies need to stay on top of. If you think you’re getting a little more love from your bank, you might be correct.

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The Customer Experience ‘7 Year Itch’! A frank and honest assessment of the CX profession

ijgolding

I first became aware of job roles containing the words, ‘Customer Experience’ in the early noughties. However, it was not until 2011, with the creation of the Customer Experience Professionals Association (CXPA), that the role became officially recognised as a profession.

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A Guide to Retention Marketing

SmartKarrot

Retention marketing is so effective that SEMRush states that a loyal customer usually spends 67 percent in their 31st-36th month on a brand rather than in the first six months of use. In this post, we’ll discuss retention marketing, why it’s essential for your business and some compelling strategies that you can bank on.

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Top 51 Customer Service Leaders – Best Customer Experience Influencers

Netomi

In December 2011, her book Ultimate Online Customer Service Guide: How to Connect with Your Customers to Sell More ranked #4 among “What Corporate America Is Reading.” Gainsight has been the main flag-bearer of the customer success movement, organizing a global network of events under the Pulse banner.