Relationship vs Transactional Surveys for Measuring the Customer Experience
delighted
APRIL 19, 2019
The NPS system , created by Fred Reichheld from Bain & Company in 2003, uses a simple, standard question to measure customer loyalty and advocacy: How likely are you to recommend [company] to a friend? Survey distribution can happen in person, over the phone, on a kiosk, via text , or digitally. Relationship NPS surveys.
Let's personalize your content