2002 Accountability Interactive Voice Response Surveys 
Customer Relationship Metrics
MAY 8, 2017
When trying to determine the best scale to use for customer satisfaction surveys, your decision should address these three important areas: What is the data collection methodology? How will the survey results be used? What is the best approach for analyzing survey results to insure value, accuracy, and accountability?
Connecting the Dots
APRIL 21, 2017
Scott Broetzmann : The concept of the National Customer Rage study goes all the way back to 2002, but it really wasn’t about customer rage at the time. And number 5: “Please give me top scores and all the questions in the after-call survey”, begging for positive reviews. And then you take the survey and it’s three or four questions.
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