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Customer Experience + Marketing: Pro’s & Con’s

ClearAction

When CRM (sometimes equated with customer experience management ) came on the scene in the mid-90s, Service departments evolved from cost containment to revenue mandates, facilitating up-selling and cross-selling as customer retention tactics. How Marketers Think of Customer Experience.

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Essential Aspects of Sales Training

Integrity Solutions

All the product knowledge, core selling skills, time and CRM management capabilities are far less impactful to the ultimate success of a salesperson than their core attitudes, beliefs, values and motivations. They know your CRM processes cold. The most important variable in the success of any salesperson is themselves.

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