Remove Chief Customer Officer Remove Marketing Remove SaaS Remove Strategic Value
article thumbnail

Customer Experience + Marketing: Pro’s & Con’s

ClearAction

Customer Experience + Marketing: Pro’s & Con’s. What happens when the Chief Marketing Officer doubles as Chief Customer Experience Officer? How Executives Think of Customer Experience. How Marketers Think of Customer Experience.

article thumbnail

Predictions for Customer Success in 2019

ChurnZero

But perhaps more importantly, when customers are more self-sufficient, they also are better equipped to know what is possible with your software and use it more often and use more of it. “– Bill Cushard, Director of Marketing, ServiceRocket. If we’re not at peak SaaS, we’re probably close to it.

SaaS 73
article thumbnail

Predictions for Customer Success in 2019

ChurnZero

But perhaps more importantly, when customers are more self-sufficient, they also are better equipped to know what is possible with your software and use it more often and use more of it. “– Bill Cushard, Director of Marketing, ServiceRocket. If we’re not at peak SaaS, we’re probably close to it.

SaaS 49