Calibration Customer centricity Customer Experience Transportation 
The Petrova Experience
APRIL 4, 2023
Our article called out, rather presciently, the need for governance, standards, and the human touch in the scope of AI for customer experience and other business imperatives. Find a way to include AI in your customer experience. And to improve customer experiences for organizations of all sizes.
The Petrova Experience
FEBRUARY 20, 2024
But, in the noise and enthusiasm of most AI news coverage – not to mention the average cocktail party chatter – the binary “sky is falling” vs “sky’s the limit” conversation omits the biggest gap in the understanding of AI for customer experience. A capability that needs to be developed in customer-centric use cases.
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