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From a Lead to a Brand Ambassador: A Customer’s Journey

Etech GS

It’s clear that good old word-of-mouth marketing comes off as more genuine and persuasive, which is why it’s extremely important to wow your leads and nurture them into becoming first your die-hard customers and finally your brand ambassadors. So, it’s all about establishing a strong emotional connection with your customers.

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10 Customer Engagement Ideas to Boost Your Business

CSM Magazine

By offering exclusive rewards to loyal customers and promptly responding to their feedback, the coffee shop not only encourages repeat purchases but also fosters a sense of loyalty among its patrons. This dynamic support system caters to potential customers with questions about products or services, enhancing customer satisfaction.

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Taking Customer Service From Good to Great!

CSM Magazine

Customer experience trainer Bryan Horn reflects on how customer service standards have fallen and offers some ways to take customer service from good to great. I suggest the following practices to take your customer service from good to great: Promote a Customer-Centric Mission Where the Answer Is Yes!