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Bilingual Customer Support: Where Live Agents and AI Coincide

BlueOcean

of Canadians speak French as a first language. The same is true for first call resolution and average handle times. Data from ICMI also reveals that 76% of call center professionals believe bilingual support improves the customer experience, brand loyalty, and customer satisfaction.

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Why Spanish is Today’s Largest Growth Opportunity for Contact Centers

Balto

Offering bilingual support is a step in the right direction for today’s contact centers. However, those “press #2” interactions also open the door to a massive growth opportunity with the Spanish-speaking market. There are now more than 62 million Hispanic residents , and more than half are bilingual or exclusively Spanish-speaking.