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Top 5 Customer Service & CX Articles for Week of April 29, 2024

ShepHyken

Years ago, the term “Big Data” became popular. I came up with the concept of “Micro Data,” which is about very personalized information about a smaller set of customers. Loyalty and self-service round out the four. One of the trends, “Micro-Targeting,” is about creating a highly personalized program.

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Got Joy? Happiness Guru Shawn Achor to Speak at Verint Engage 2018

Verint

Achor will present “Big Potential: How Transforming the Pursuit of Success Raises Our Achievement, Happiness and Well-Being” on the morning of Wednesday, May 16. Using big data and the findings from his research in 50 countries, Achor will show how pursuing success using an individual, self-focused approach can limit our progress.