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How to kickstart a customer experience program

delighted

For a more detailed view, you can go a step further by creating a customer journey map. In short, a customer journey map is a visual representation of the various interactions and touchpoints a customer has with your company. Is this about a white paper that they read? But, you need to learn WHY they are.

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Understanding the B2B Customer Journey and How It Differs from B2C

Totango

B2C customer journey to see what’s the same and what’s different. We’ll cover the basics of: Customer journey mapping. How journeys differ for B2B and B2C customers. How to analyze your customer journey. Basics of Customer Journey Mapping. B2B vs. B2C Customer Journeys: Comparisons and Contrasts.

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The Customer Success Maturity Model Part 3: “Transform” Capabilities (Optimizing CS)

Education Services Group

At first, this roadmap might be simple and straightforward, but as you mature, your plans will become more comprehensive and include a complete ecosystem of cross-functional capability and accountability with other teams like sales, marketing, product, and support. I could write an entire white paper on Customer Success monetization.