Fonolo Investigates: How Retailers are Using Customer Data to Gain a Competitive Advantage
Fonolo
OCTOBER 8, 2019
Back in 2017, The Economist boldly declared that “The world’s most valuable resource is no longer oil, but data.” Big data is now used to address an increasing variety of business problems, from product launches to fraud and compliance. Achieving this data-centric approach to CX may sound quixotic.
Let's personalize your content