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How Atlassian Used Automation to Build a $4 Billion Company with More Than 100,000 Customers

Solvvy

Back in 2002, Atlassian launched their first product, Jira. Whereas most companies this size would have hundreds or thousands of employees to provide customer service, they’ve scaled customer support through AI and machine learning. Excelling At Customer Experience Automation. Scaling Gracefully.

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The Differences Between B2B and B2C Customer Journey Mapping

GetFeedback

After Voice of the Customer (VoC) , nothing is more closely associated with Customer Experience Management (CXM) than a customer journey map (CJM). . While certain people on the buying (customer) side of the B2B relationship sign the purchase orders, it’s a huge mistake to assume they are the most important.