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What is the best scale for customer satisfaction surveys?

Customer Relationship Metrics

When trying to determine the best scale to use for customer satisfaction surveys, your decision should address these three important areas: What is the data collection methodology? What is the best approach for analyzing survey results to insure value, accuracy, and accountability? How will the survey results be used?

Surveys 90
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Conversational AI: Trends to Watch in 2023

SmartAction

These actions might include updating a particular communication point or proactively reaching out to a customer, informing them about their account, a transaction or other notification. This intelligence prompts recommendations for actions that companies can take.

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From Q-and-A to Two-Way: Conversational AI is the Future of Voice Assistants

SmartAction

Conversational AI – exemplified by Complex Voice interactions – is clearly where the industry is heading, with chatbots and voice assistants coming together to enable human-level dialogue capabilities. It’s gratifying to see that the New York Times agrees with us!

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Customer Rage Study Podcast: Interview With Scott Broetzmann and Mary Murcott

Connecting the Dots

Scott Broetzmann is the Co-Founder, President and CEO of Customer Care Management & Consulting (CCMC) and Mary Murcott is the President of the Customer Experience Institute for Dialog Direct. They will share insights from the latest Customer Rage study that CCMC and Dialog Direct conducted and partnership with W.P