ShepHyken

OCTOBER 6, 2022

This week, we feature an article by Zhecho Dobrev, leading principal consultant at Beyond Philosophy and author of The Big Miss: How Organizations Overlook the Value of Emotions. He shares the value that customer emotions bring to a company. Where do customer relationships feature on those journey maps?

Journey mapping 175

Journey mapping Customer emotions Customer effort B2C 175

Beyond Philosophy

DECEMBER 5, 2020

The Five Rules for Measuring and Managing Customer Emotions. Ignoring emotion in your Customer Experience strategy is a big mistake and one you can’t afford to make. Incorporating ways to measure and manage customer emotions is critical for your business strategy today. Complete this short survey.

Customer emotions 195

Customer emotions Journey mapping Management Consulting 195

Beyond Philosophy

MARCH 13, 2021

Here are some highlights of the discussion: 01:53 Colin explains why Valued and Cared For are such important emotions regarding Customer Experiences. 05:42 Colin uses Ryan’s life experiences to demonstrate how you find the specific actions that evoke emotions for people by examining your own. Complete this short survey.

Journey mapping 282

Journey mapping Customer emotions Consulting Consulting 282

Beyond Philosophy

OCTOBER 15, 2022

You’ll remember that Customer Science is the fusion of data, the behavioral sciences, and artificial intelligence (AI). Today, we will discuss what role AI plays in predicting customer emotions and how they affect customer behavior. Complete this short survey. Customer Experience Information & Resources.

Journey mapping 195

Journey mapping Customer emotions Consulting Consulting 195

Beyond Philosophy

DECEMBER 10, 2015

And because most of what Customers are going to keep are the Peak and the End of the Experience, it’s a good idea to rehearse it at the end. This rehearsal should be designed into your Customer experience. We use our Behavioral Journey Mapping tool to find this moment. Customers’ Emotions Are Predictable.

Customer Experience 275

Customer Experience Journey mapping Consulting Consulting 275

Pointillist

JUNE 6, 2018

I think another challenge is capturing and quantifying the impact of customer emotion. There isn’t a metric or number that you put around it, so it’s hard to quantify the impact of emotions. Swati: We’ve also heard CX teams complain that their customer journey maps aren’t actionable.

Journey mapping 40

Journey mapping Customer Experience Chief Customer Officer Metrics 40

Balto

SEPTEMBER 12, 2023

It collects and analyzes big data across different customer touchpoints, translates the text and speech into machine-readable language, and carries out sentiment analysis that helps understand customer emotions and intent. Create a customer journey map and involve relevant departments and stakeholders.

Customer Experience 52

Customer Experience Customer centricity Coaching Analytics 52