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The Ultimate Guide: How to Build a Customer Experience Department

Lumoa

A CXO must develop a long-term vision for customer experience and ensure that it aligns with the organization’s overall goals and strategy. They also monitor customer behavior and trends in order to inform product decisions and track changes in customer sentiment over time.

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Top 51 Customer Service Leaders – Best Customer Experience Influencers

Netomi

His coverage topics include the ROI of CX, CX strategy and governance, how CX leaders secure and retain sponsorship, the buy/own/advocate customer journey, voice of customer (VoC) and survey strategies, customer journey mapping, CX analytics and measurement, the role of social media and word of mouth (WOM) in CX, and persona development.