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16 Tactics To Retain Customers While Using A Self-Service Option

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Self-service options are rising in popularity because nobody wants to wait on hold, wade through phone trees or repeat information. An automation-first customer service via conversational artificial intelligence is proving to be the right option for many enterprises. Invest In Artificial Intelligence Time is of the essence.

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Are Automation and AI the Same Thing in the Contact Center?

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Where AI can help your self-service option is by learning from customer inquiries as you go. AI can analyze customer data so that you can understand your customer, their challenges, how they utilize your product, and even uncover opportunities for additional sales opportunities. Let’s take modern chatbots for example.

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2020 Business and Customer Service Experience Trends

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Online shopping and digital tools have become the" new normal," and the need for self-service options enabling faster, easier ways to contact companies for service issues and inquiries has never been greater. At least 70% of customers go to digital channels first because they prefer self-service.)

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Serve the Customer as They Want to be Served!

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Most organizations support customers in multiple generations, each with their own preferred way of obtaining assistance - from traditional voice calls, to chat, and even self service options. Unless the customer does not have an option, they will tend to find a company who communicates using their preferred channel.

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Cutting Through the Buzzwords of AI in the Contact Center

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Analytical AI can take large amounts of data and identify trends, patterns, sales opportunities, and cycles in seconds versus days without any bias. How does AI transform self-service in contact centers? Customers have a reasonable expectation of self-service and what they can accomplish without needing an agent to assist.

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Call Center Metrics and KPIs to Measure Performance and Productivity

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Chat to Conversion Rate - A lead-generation metric that measures customer service assistance, which converts to sales. Also, with the improvement in self-service, call volume typically consists of a more complex series of calls, which AHT can measure less predictively. It's a derivative of AHT.