Brand ambassadors Examples Feedback Revenue potential 
Hero Digital
MARCH 12, 2019
An airline, for example, might choose a group of their frequent flyers who sometimes board other airlines on competing routes. These travelers likely can offer a substantial upside revenue potential with just an average of one additional booking. The key in selecting your segment(s) is to look for the low-hanging fruit.
Comm100
FEBRUARY 5, 2018
The beauty of virtual spaces is not only the establishment of a different, more customer-centric corporate culture: customers’ footprints are now easier than ever to map and transform into revenue. Feedback is easier than ever to collect, and customer demands (although ever-growing) are becoming easier to identify and meet.
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