Remove Average Handle Time Remove Brand ambassadors Remove Customer effort Remove Customer retention
article thumbnail

Why You Need to Measure Customer Experience in Your Contact Center

Playvox

Industry researchers and analysts refer to these interactions as moments of truth , due to their ability to make or break the customer relationship. Measuring the customer experience makes it easier to ensure that both your routine interactions and the moments that matter meet and exceed customer expectations.

article thumbnail

What is the purpose of customer experience management?

ViiBE Blog

CEM helps organizations with creating and maintaining long-lasting client relationships not just with the company’s products and services, but to the brand as a whole. CEM can sustainably turn your customers into brand ambassadors.