Remove 2004 Remove B2B Remove Coaching Remove Journey mapping
article thumbnail

The desire to make a difference in creating a customer-oriented culture – an interview with Kathy van de Laar

ijgolding

I started EarlyBridge in 2004. We build customer strategies, work regularly with customer journey mapping, conduct qualitative customer research and help companies organise and implement change projects by mobilizing the organisation. I recently did a customer journey mapping project with a Dutch retailer.

article thumbnail

Top 51 Customer Service Leaders – Best Customer Experience Influencers

Netomi

His coverage topics include the ROI of CX, CX strategy and governance, how CX leaders secure and retain sponsorship, the buy/own/advocate customer journey, voice of customer (VoC) and survey strategies, customer journey mapping, CX analytics and measurement, the role of social media and word of mouth (WOM) in CX, and persona development.