Remove 2002 Remove Front-line service Remove Metrics Remove outsourcing
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Customer Rage Study Podcast: Interview With Scott Broetzmann and Mary Murcott

Connecting the Dots

Scott Broetzmann : The concept of the National Customer Rage study goes all the way back to 2002, but it really wasn’t about customer rage at the time. And that’s despite tremendous increases in the quality of products and services. Their metrics are insincere. For example, the use of quality assurance metrics.