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Customer Rage Study Podcast: Interview With Scott Broetzmann and Mary Murcott

Connecting the Dots

Scott Broetzmann : The concept of the National Customer Rage study goes all the way back to 2002, but it really wasn’t about customer rage at the time. Scott Broetzmann : I’m going to suggest that too many companies live in a state of blissful ignorance about the quality of the service that they’re providing. The baggage experience.