How Atlassian Used Automation to Build a $4 Billion Company with More Than 100,000 Customers
Solvvy
JULY 5, 2018
Back in 2002, Atlassian launched their first product, Jira. Instead of traditional sales staff, they’ve sold enterprise-grade software primarily through a self-serve model. Rather than an army of sales executives and account managers for enterprise customers, almost everyone gets this same treatment–and it works.
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