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A comprehensive guide to call center campaigns: Definition and types

Dialer 360

Call center campaigns can be very effective in generating sales or leads. Call center agents can segment their calls according to different criteria such as customer type, goal, region, etc. However, this contributes to better customer service and optimize sales. Let’s elaborate on both types of campaigns: 1.

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Call Centre 101: Understanding Inbound and Outbound Calls

Select VoiceCom Blog

Inbound sales Inbound call centre agents aren’t only there to help existing customers. Outbound calls are when call centre agents reach out to potential customers or clients through what is known as “cold calling.” Telemarketing Telemarketing usually comes with a bad reputation.