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Engaging Customers Through Video: 5 Essential Tips

VocalCom

Given that many people watch online videos for entertainment, brands that deliver meaningful video content in a fun way ultimately engage both current and potential customers. HubSpot claims that 43% of customers want to see more video content from marketers.

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6 Key Trends Shaping Social Customer Service

VocalCom

As mobile use also continues to grow, video is fast becoming an ideal way to engage with customers. Offer customers insight into your brand events and inform them in an entertaining way by creating meaningful, real-time video content. Social media influencers play an important role in customer loyalty.