Remove CCNG Remove Customer effort Remove Self service Remove Wait times
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2020 Business and Customer Service Experience Trends

CCNG

The COVID-19 pandemic intensified the need for companies to make the customer experience as effortless as possible. Online shopping and digital tools have become the" new normal," and the need for self-service options enabling faster, easier ways to contact companies for service issues and inquiries has never been greater.

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Call Center Metrics and KPIs to Measure Performance and Productivity

CCNG

That means operational metrics like Average Speed of Answer (ASA), Average Handle Time (AHT), and FCR prove to focus on controlling costs instead of ensuring overall customer satisfaction. Plus, you can draw a clear line of distinction between a shorter AHT and reduced customer wait times.