Remove Call Center Remove Front-line service Remove Interactive Voice Response Remove Metrics
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Customer Rage Study Podcast: Interview With Scott Broetzmann and Mary Murcott

Connecting the Dots

When people call a call center, what they are really looking for is a relationship. And when we come back with a scripted response, it’s a real problem. Scott Broetzmann : I’m going to suggest that too many companies live in a state of blissful ignorance about the quality of the service that they’re providing.