The 10 Most Effective Ways to Influence Your Customer Behavior
Beyond Philosophy
APRIL 23, 2021
The two systems represent the fast and emotional system and the slow and deliberate system. Perhaps the most famous recent naming was by Nobel-prize-winning economist Professor Daniel Kahneman in his book Thinking Fast and Slow. This conservationist preference dates back to ancient times when food (aka, energy) was harder to get.
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