Benchmark Brand ambassadors Events industry standards 
Fonolo
JULY 5, 2023
The Power of Association: Something like a Super Bowl ad can quickly establish a brand as a big player, and therefore ‘more trustworthy’ very quickly. And things like sponsoring sporting events form associations in consumers’ minds.
Tethr
OCTOBER 2, 2020
Are our customer interactions creating happy customers, loyal brand ambassadors? The last quintessential component of an effortless customer interaction will focus on what we call drivers , or the events that elicit effort, disloyalty or increase business cost. Customer effort score: industry benchmarks and best practices.
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