Banking Benchmark Customer effort Government 
Genroe
JANUARY 21, 2015
Note that these tips pretty much apply to any Voice of the Customer or Customer feedback (but not market research) process. So regardless of whether you are using Customer Effort Score, Customer Satisfaction or NPS® you can apply them to your business. Don’t Bother Benchmarking Your Score Externally.
Pointillist
JULY 25, 2018
Pick a mix of financial, customer and operational metrics. Comparison with Benchmark KPIs – A world-class service provider will ask you to provide benchmark KPIs for any dataset where accuracy is especially critical. The analytics results produced by the customer journey platform should be measured against these KPIs.
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