Lumoa

NOVEMBER 29, 2021

The probability of selling to a new prospect is 5-20%, while the probability of selling to an existing customer is 60-70% according to Marketing Metrics. Murphy & Murphy estimate that a 2% increase in customer retention has the same effect on profits as cutting the costs by 10%. Still, only partially convinced?

Customer Experience 103

Customer Experience Metrics Feedback Banking 103

Solvvy

AUGUST 31, 2022

You can use an additional KPI, customer effort score (CES), to learn how difficult your customers perceive interactions with your company or products. CES is typically based on answers to a straightforward customer survey, which asks for a rating from 1 for very difficult to 7 for very easy. Improve Customer Experience.

Surveys 62

Surveys Benchmark Feedback Customer Support 62

Lumoa

JULY 10, 2018

The probability of selling to a new prospect is 5-20%, while the probability of selling to an existing customer is 60-70% according to Marketing Metrics. Murphy & Murphy estimate that a 2% increase in customer retention has the same effect on profits as cutting the costs by 10%. Still only partially convinced?

Customer Experience 121

Customer Experience Metrics Banking Feedback 121

Netomi

MARCH 27, 2022

Benchmarks for CSAT Scores By Industry. CSAT scores are the most popular and straightforward way to measure customer satisfaction. When measuring CSAT, it’s important to understand the different circumstances of your individual customers to glean actionable insights. Customer retention is fundamental to a thriving business.

Airlines 93

Airlines Benchmark Surveys Customer Support 93