Remove B2C Remove Chief Customer Officer Remove Customer effort Remove Personalization
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Improving Customer Experience Is The Only Way Forward – Sonia Bhatia Salmin, Customer Experience Specialist

Customer Guru

Could you tell us a bit about your personal story that led to you building a career in Customer Experience? Customer centricity is the DNA of the company; every single person here passionately works towards the customer. Is there any personal experience which really wowed you? I think they are just the same.

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We Asked 30 CX Influencers if They Would Recommend the Net Promoter System

Lumoa

As a rule, I would always suggest collecting NPS as one of a number of metrics (including CSAT and Customer Effort) unless there is a compelling reason why you should not. I would NEVER rely on NPS as the only measurement of customer perception." Sue Duris Customer Experience and Digital Marketing Consultant.