Guest Blog: The Customer Experience’s Impact on Customer Churn
ShepHyken
JUNE 14, 2019
Many groups – 79% of high-income households, 45% of women, 51% of B2B companies, 54% of Generation X – avoid a company for over 2 years after a bad customer experience. Companies offering exceptional customer experiences have a 16% price premium on the products and services (PWC).
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