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What Is Unified Customer Experience Management (CXM)?

NobelBiz

Key Components of Unified CXM Unified CXM comprises several essential components: Holistic Customer View : Integrates data from marketing campaigns, sales, customer service interactions, social media, CRM systems, and feedback tools. Utilizing data analytics to gain actionable insights into customer behavior and preferences in real-time.

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Customer Service in the Digital Age

CSM Magazine

For instance, an employee can be a stockholder; a supplier can be an employee or customer; and government officials can also be consumers. These digital disrupters are reshaping the customer service landscape and are rapidly unseating traditional communication channels. Omni-channels. Artificial Intelligence. E-commerce.