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Customer Care … CRM … Customer Experience — What’s the Difference?

ClearAction

Customer experience journey map — pictorial representation of a customer’s thoughts and actions while shopping or using a product or service. Customer intelligence — integration, mining, and analysis of customer data. Customer experience improvement — process-wide problem resolution and prevention.

CRM 66
article thumbnail

Customer Care … CRM … Customer Experience — What’s the Difference?

ClearAction

Customer experience journey map — pictorial representation of a customer’s thoughts and actions while shopping or using a product or service. Customer intelligence — integration, mining, and analysis of customer data. Customer experience improvement — process-wide problem resolution and prevention.

CRM 59