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Building a Service Culture: Interview with Keynote Speaker Agency Speaking.com

Up Your Service

KAUFMAN: There are many measures, surveys, and indices that can be used: customer satisfaction or customer loyalty scores, employee engagement scores, net promoter scores, etc. The important thing is: is it engaging? For instance, Singapore Airlines has this slogan: “Service even other airlines talk about.”

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Building a Service Culture: Interview with Ron Kaufman

Up Your Service

RON KAUFMAN: There are many measures, surveys, and indices that can be used: customer satisfaction or customer loyalty scores, employee engagement scores, net promoter scores, etc. The important thing is: is it engaging? For instance, Singapore Airlines has this slogan: “Service even other airlines talk about.”