Chatbot Marketing: 11 Actionable Use Cases (With Examples)
JivoChat
JUNE 9, 2021
There are two main kinds of chatbots: Rules-based chatbots are sometimes called decision-tree bots or scripted chatbots. Chatbot marketing drives many advertising and selling strategies. In fact, between 2018 and 2023, chatbots are expected to save companies in the retail, healthcare, and banking industries $11 billion.
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