Remove 2016 Remove Customer centricity Remove Customer emotions Remove Technology
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Stop Now! Six Mistakes Being Made With Your Digital Experience

Beyond Philosophy

Most corporate apps are clunky, not Customer-centric. They are not, for the most part, customer-centric in their approach. IT people, for the most part, are not the most customer-centric individuals in the world. This process is a chance to start again with new, customer-centric thinking.