How Your Customers Measure You
Clarabridge
MARCH 2, 2017
The Edelman Trust Barometer has measured our trust in institutions, in business, government and media for over 15 years. In 2009 as social media took hold, a new category emerged: “A person like yourself”. When customers share an NPS rating or a customer satisfaction score, it’s not so you can rank, benchmark or trend.
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