Remove 2009 Remove Benchmark Remove Big data Remove Government
article thumbnail

How Your Customers Measure You

Clarabridge

The Edelman Trust Barometer has measured our trust in institutions, in business, government and media for over 15 years. In 2009 as social media took hold, a new category emerged: “A person like yourself”. When customers share an NPS rating or a customer satisfaction score, it’s not so you can rank, benchmark or trend.

article thumbnail

How Your Customers Measure You

Clarabridge

The Edelman Trust Barometer has measured our trust in institutions, in business, government and media for over 15 years. In 2009 as social media took hold, a new category emerged: “A person like yourself”. When customers share an NPS rating or a customer satisfaction score, it’s not so you can rank, benchmark or trend.