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Study: Executives Are Delusional About Customer-Centricity

Toister Performance Solutions

There's a famous statistic that 80 percent of executives believed their organization delivered a superior customer experience, but only 8 percent of customers agreed. This comes from this 2005 report from Bain, so it's a little out of date. Just 30 percent of customers agree. The results?

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11 Contact Center Technologies to Boost Customer Satisfaction

TechSee

According to Walker , a customer intelligence consulting firm, by 2020, customer experience will overtake price and product as the key brand differentiator for B2B. This customer-centric focus has resulted in 72% of businesses reporting that their top priority is improving the customer experience, according to Forrester.