Customer Rage Study Podcast: Interview With Scott Broetzmann and Mary Murcott
Connecting the Dots
APRIL 21, 2017
Scott Broetzmann : The concept of the National Customer Rage study goes all the way back to 2002, but it really wasn’t about customer rage at the time. I knew personally, I’ve gone through my own fits of rage from time to time with products or services. I see so many scripted responses. And that didn’t seem right to me.
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